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  • Your Indoor Signs are Just as Important as your Outdoor Signs
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    Posted on: January 25, 2019
    Posted by: Graphicworks Staff

    Your marketing is important, it gets your name out to people and leaves an impression on them. But your marketing signs aren’t the only ones that matter. Your workplace signs are just as important. Here are a few reasons why the signs in your workplace matter just as much as those outside, drawing your customers and getting your exposure.

    Seamless Branding

    Once your outdoor signs have gotten you noticed, you need to close the deal. Your indoor signs help you with this, making them an absolute necessity. Your indoor signs take the branding that people saw outside and bring it into your workplace, building trust and familiarity as people move to the final steps of purchasing your products or services. You want your branding to be seamless, meaning your indoor signs have to be designed as well as your outdoor signs.

    No Getting Lost

    Good indoor signage also lets people know they’ve come to the right place. There’s nothing worse than feeling lost or having to ask if you’re in the right place. Indoor signs eliminate this awkward feeling by identifying your business to anyone who enters your doors. Your name in big letters just as someone walks in will let them know they’ve arrived and put them at ease.

    Speaking of getting lost, indoor signage can also help people navigate your space. Wayfinding signs and directories can help people find their way around your building. This makes sure people are not struggling or uncomfortable as they try to find your business, or important places in your space such as restrooms, exits, or specific rooms or offices.

    Decorate Your Space and Leave an Impression

    Indoor signs also give you an opportunity to enhance your indoor spaces. A great design in your lobby, or even on the door to your building can really make sure you leave a lasting impression on visitors, customers, or potential talent. You can even decorate your workspace with awesome graphics to really make a space special.

    Indoor Signs for You

    If you need indoor signage, GraphicWorks can help. We offer a number of products that can help you connect your branding from your outdoor signs and leave an impression on visitors. Contact us today to discuss what you’re looking for!