Blog

  • Posted on: January 16, 2020
    Posted by: Graphicworks Staff

    One of the more difficult parts of managing or building multiple properties is the fact that your clients and their facilities will have different needs. One client may be an established business, the other may be brand new. One client may own a clinic, the other may sell groceries. There…

  • Posted on: December 26, 2019
    Posted by: Graphicworks Staff

    As we enter a new year, it’s nice to think about what we’ve accomplished in 2019. Being proud of ourselves for the awesome stuff we’ve managed to do over the year is a great way to go into the New Year with a sense of accomplishment and pride and can…

  • Posted on: December 18, 2019
    Posted by: Graphicworks Staff

    Your signage colors are one of the most important parts of your brand. Have you ever noticed how recognizable colors are in logos and marketing materials? Or how about how important colors are to your everyday existence? You might have a relative that wears a distinct color that you associate…

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    Posted on: November 27, 2019
    Posted by: Graphicworks Staff

    It’s hard to establish your business in a new location. It’s also hard to make sure that your business is visible in your community. There is a potential solution to these problems, though, and that solution may just be the right kind of signage. One of the best signage types…

  • Posted on: November 07, 2019
    Posted by: Graphicworks Staff

    As Daylight Savings Time ends, one of the major benefits of the clocks rolling back is an extra hour of sleep. Who doesn’t love an extra hour of sleep? It’s hard to imagine anyone having an issue about gaining an extra hour. But there are drawbacks to the sudden shift…

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    Posted on: October 31, 2019
    Posted by: Graphicworks Staff

    Have you ever seen a business that clearly hasn’t changed its look in a very long time? Maybe it was a dentist’s office with brown carpet that clearly hadn’t been changed since the mid-eighties. Or maybe it was a local mom and pop shop that hadn’t updated their storefront display…

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    Posted on: October 04, 2019
    Posted by: Graphicworks Staff

    Signs are important to your marketing efforts, no doubt about it. Signs advertise your business and inform people about who you are, what you do, and where you’re located. But this isn’t the only role your signage plays in your business. Signs can also help guide people and help them…

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    Posted on: September 27, 2019
    Posted by: Graphicworks Staff

    There are a lot of facilities and businesses that can benefit from decent signage. Schools are a great example of a facility that can get great use from their signs. From their ability to let people know what’s going to simply displaying a bit of pride in your school, signs…

  • Posted on: September 20, 2019
    Posted by: Graphicworks Staff

    As far as signage is concerned, visibility is super important. This should be pretty obvious. But does every business need to invest in illuminated signs to ensure visibility? For the most part, illuminated signs are going to be more visible more often, more memorable, and not as expensive as you…

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    Posted on: August 30, 2019
    Posted by: Graphicworks Staff

    Obviously, outdoor signs are an important part of bringing potential customers and clients into your space. They let people know who you are and where you can be found. But once they’re inside, you still have a lot of work to do. You have to make sure that people who…